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Welcome to Satisfi Labs’ first-ever AI Roundup – your biweekly digest of AI advancements in the news, including groundbreaking developments, new industry applications, and more! This week, we delve into AI's transformative role across diverse fields – from sports team operations to retail shopping and desktop computing. Our roundup not only highlights these advancements but also offers direct access to in-depth articles and some food for thought.  Come along with us as we explore how AI continues to reshape our world, one innovation at a time. Advancement #1 Identifying AI solutions in team operations | Sports Business Journal Our first article this week focuses on the impact AI has had on sports teams’ operations in recent years. This article features insights from hard-hitting contributors, including Ben Conrad of the Milwaukee Bucks, who discusses the marketing impacts seen from their integration of AI tech. Food for thought: Based on the information discussed, will the future of professional sports include AI as a must-have tool? Advancement #2 Mastercard launches Shopping Muse, an AI to help consumers find the perfect gift | VentureBeat The holiday season is here, and MasterCard has just launched its generative AI shopping companion, Shopping Muse. Powered by Dynamic Yield, Shopping Muse will be useable on retail sites to allow shoppers to explore retailers’ digital catalogs. This article also expands on the growing impact of AI in the retail space. Food for thought: Since its early access list has just opened, will Shopping Muse be adopted and implemented by major retailers in 2024? Advancement #3 These ex-Apple employees are bringing AI to the desktop | The Verge There’s a new way to use AI in the air – and this time, the transformation comes for desktop computers. The trio at Software Applications Incorporated, a new AI startup, wants to make this vision a reality in the coming years. This article features the team’s first interview since they left Apple, including their vision for bringing magic back to the desktop.  Food for thought: Will this new avenue for AI act as a competitor for the market’s current virtual assistants, like Apple’s Siri and Microsoft Windows’ AI-based Copilot? Conclusion And that's a wrap for our first AI Roundup! This week's journey took us from the dynamic world of professional sports to the cutting edge of desktop computing, and even into the festive aisles of AI-powered retail experiences. As the year draws to a close, the trajectory of AI remains upward, promising exciting possibilities ahead.  Don’t forget to connect with us on social media and share your insights using #AIRoundup on Twitter. Your thoughts are the pulse of this conversation!  Tune in on December 18th for more AI revelations. Until then, keep exploring and stay curious![bck_social_share layout="modern" item_alignment="center" item_spacing="51px" _builder_version="4.18.0" _module_preset="default" hover_enabled="0" global_colors_info="{}" sticky_enabled="0"][bck_social_share_child network_type="linkedin" share_text="Share" _builder_version="4.18.0" _module_preset="default" hover_enabled="0" global_colors_info="{}" sticky_enabled="0"][/bck_social_share_child][bck_social_share_child share_text="Share" _builder_version="4.18.0" _module_preset="default" hover_enabled="0" global_colors_info="{}" sticky_enabled="0"][/bck_social_share_child][bck_social_share_child network_type="facebook" share_text="Share" _builder_version="4.18.0" _module_preset="default" hover_enabled="0" global_colors_info="{}" sticky_enabled="0"][/bck_social_share_child][/bck_social_share]

"We're reshaping the future." That's the sentiment from our recent webinar with the AZA, featuring discussions with Isabella Linares of Oakland Zoo, Sam Hawk of Columbus Zoo and Aquarium, and Shawn Whitman of Zoo Atlanta. They shared their insights, strategies, and the transformative impact of AI and technology on the guest experience and future planning. Here's a detailed look at some of the key highlights. Emerging Challenges: Pandemic Response and Adaptation Zoos and aquariums have faced unprecedented challenges in recent years, requiring adaptability and innovation. One significant transformation has been how AI and technology are implemented to enhance their customer interactions. At Oakland Zoo, Isabella Linares highlighted how they are refining their marketing approach. Rather than overloading social media with advertising, they leveraged the AI Chat to communicate important campaigns and discounts, including a unique campaign against illegal wildlife trade. Isabella shared how this allowed guests to feel more engaged without feeling overwhelmed, stating, "They don't feel overwhelmed by it. They're just pressing the buttons themselves, so they feel like they have a choice in being advertised to, in a way. So that's been helpful for us."At Columbus Zoo and Aquarium, Sam Hawk tackled the need for language accessibility. He appreciated the AI Chat's multilingual feature, particularly in Spanish, to cater to Columbus’ growing Hispanic community. Sam emphasized, "[All of our customers are] using the AI Chat to find what they need because it has that Spanish offering, which is something I think is incredibly beautiful." Shared Strategies: Integrating AI and Human Touch Despite their distinctive settings, these industry leaders found common ground in their challenges and the need for AI and human touch integration. Shawn Whitman of Zoo Atlanta discussed the complexity of navigating their visually rich website and how Satisfi Labs' AI Chat provided an around-the-clock solution. He illustrated how this made the navigation more user-friendly, even when human support was offline, explaining, "We find our chat feature to be really helpful in navigating our website. It's there 24/7. We're only open from 9 to 5, so it allows our customers to go in on their own time."Interesting Takeaways From Using AI Chat Goal-Oriented and Integration-Focused: Sam highlighted the impact of small details and how integrating tech tools aids in creating a seamless guest experience. He showcased the thoughtful planning involved with implementing new tech. His remarks that the AI Chat has been instrumental in simplifying ticket purchases and was indispensable during the Covid years underline its essential role in their operations. 24/7 Assistance and Cross-Marketing Opportunities: Shawn appreciated the round-the-clock availability of the AI Chat, helping visitors navigate the website faster. His interest in using the AI Chat for cross-marketing and tracking visitor interest in park initiatives revealed the technology's potential to understand customer needs. Efficient Marketing and Enhanced Engagement: Isabella highlighted how the AI Chat has streamlined marketing campaigns for her small team and reduced the need for follow-up questions with customers. The observation that children are using the chat for school papers and that many users utilize the chat like a search bar provides a fascinating glimpse into the diverse ways AI is improving guest interactions. Conclusion These insights merely scratch the surface of what was a thought-provoking discussion. From handling a pandemic to reshaping guest experience and planning for the future, the webinar offers a rich exploration of AI Chat's impact in zoos and aquariums.  Access the full webinar below.

Return on investment (ROI) is an important metric for any business, and it gains more significance for businesses using AI and Live Chat. After all, you want to see how your investment in AI Chat is paying off. That's where our enhanced Analytics Dashboard comes in. It provides you with a wealth of data that you can use to calculate your AI Chat ROI. For example, you can see how many customers interact with your AI Chat, how long they stay engaged, and how many are taking the desired action.How to calculate ROI and why it's important ROI is a measure of how much profit a business earns from its investments. It's calculated by dividing the profit by the investment. For example, if a business invests $100 and earns $20 in net profit, its ROI would be 20%. ROI is important because it helps businesses track the success of their investments. By calculating ROI, companies can see which assets are profitable and which are not. This information can help businesses make better decisions about where to allocate their resources.      ROI = (Net Profit / Investment) * 100% 4 ways our dashboard can help you analyze your AI Chat ROIHere are some specific examples of how you can use our Analytics Dashboard to show your AI Chat ROI: Calculate the cost savings Our dashboard includes a metric called "Work Hours Saved." This metric tells you how much time the AI Chat saves your employees by calculating that each conversation resolved without live escalation equates to 5 minutes of staff time saved. You can use this information to calculate the cost savings associated with your AI Chat.Track customer engagement Our dashboard provides detailed data on how customers interact with your AI Chat. This includes information such as the number of messages sent, the volume trends, and the percentage of messages handled after business hours. You can use this data to see how your AI Chat is performing and identify areas where you can improve.One of AI Chat’s advantages is the ability to boost return on investment through sponsorship opportunities. Our clients use header banners, welcome messages, and buttons to surface sponsored assets. With the enhanced analytics dashboard, it becomes much easier to track user engagement by checking the message source, diving into specific intents, and much more. Identify revenue opportunities Our dashboard also provides you with data on customer preferences. This information can help you identify new revenue streams. For example, you can dive into ticketing intents - like Buy Tickets - and analyze the preceding or following intents. Understanding the customer journey will allow you to optimize users buying patterns and identify potential upsell opportunities. The Intent Explorer Dashboard represents another opportunity to identify additional revenue streams. Filter by Buy/Renew/Upgrade/Add actions to see which intents are trending. This tool will help you answer a wider range of customer preference questions, conduct experiments, test hypotheses, and make faster data-driven decisions.Track Live Chat performance Our updated Live Escalations Dashboard provides more tangible tools to see whether your online communication channel works as expected and whether investment brings great results. Here are some strategies to optimize your Bridge Live Chat: Encourage customer engagement with Bridge Live Chat by implementing Response Placement on key business opportunities like renewals and donations, driving revenue from upselling. Then, go to the Bridge Live Escalations Dashboard and filter by the exact page. You can track how many conversations were resolved, how many end user messages were received, and much more. Check out the Indianapolis Colts ticket sales intent, driving users to continue the conversation with the live agent in case they have questions. Increase customer satisfaction by minimizing the time it takes to provide the first response. You can improve customer satisfaction with your Live Chat channel by reducing the median first response time. This can lead to repeat customers and increased sales. Increase the number of resolved conversations. This metric shows how many conversations were successfully resolved through Bridge Live Chat. A high number of resolved conversations indicates that the live chat channel effectively resolves customer issues. Conclusion Our Analytics Dashboard will help you show the ROI on your AI Chat. If you're looking for a way to measure the effectiveness of your AI Chat and identify areas where you can improve and optimize your messaging, then our dashboard is the perfect solution for you.

We are thrilled to announce our partnership with Google Cloud, which signifies a major milestone for Satisfi Labs as we offer our innovative AI and Live Chat products via Google Cloud Marketplace.  Satisfi Labs’ AI and Live Chat products assist clients in maintaining accurate, continuous, and on-brand communication with their customers by providing a two-way chat solution throughout all stages of a buyer’s journey. Our proprietary Answer Engine is central to our AI solutions, which combines Context NLP (Natural Language Processing) with generative AI capabilities. By leveraging the advanced capabilities of AI technology, our clients can cultivate meaningful connections with their customers, driving loyalty and revenue growth. "I am delighted to announce that Satisfi Labs is a Google Cloud partner," said Suri Subramanian, CTO at Satisfi Labs. "This is a testament to our expertise and proficiency in leveraging Google Cloud services. We are excited to use our deep knowledge of Google Cloud to help our clients achieve their business goals." Our inclusion on Google Cloud Marketplace represents an opportunity for businesses in the sports, entertainment, and tourism industries to leverage innovative AI and Live Chat solutions.  “We are pleased to welcome Satisfi Labs into our growing ecosystem," says Dai Vu, Managing Director, Cloud Marketplace & ISV GTM Programs, Google Cloud. “Organizations looking to better engage consumers along their purchasing journey will be pleased to access Satisfi Labs’ AI-powered tools and services now available on Google Cloud Marketplace, enabling customer-facing teams to create better buying experiences, build brand consistency, and achieve more revenue." Have Google sponsorship dollars and are ready to spend them on our innovative product? Reach out to us using the form below.

Sometimes reporting is not for the faint-hearted. It is time-consuming and demands unwavering dedication & hard work. But fear not, we have the perfect solution for you: we're thrilled to announce the launch of our updated Analytics Dashboard, designed to transform the way you analyze and leverage your data!  One of our key achievements is developing our proprietary system trained on 85M+ data points, where intent tagging and categorizing is automatically generated based on a proprietary naming convention system that helps us map intents coming from LLMs and Context NLP in real-time and keep them consistent across industries. Here's why you should check our Analytics Dashboard right away. Discover Revenue-Generating Opportunities  Our Intent Deep-Dive and Intent Explorer Dashboards let you delve deep into customer preferences. You can filter intent data by action, category, or Assistant, monitor interest over time, and gain a more granular understanding of what your customers truly want. Uncover and seize hidden revenue streams and lucrative opportunities that were previously out of reach.     Try the Ticket Types Category and see which ticket types are in the most demand among your customers. Filter by Learn About action. See which topics raise the most interest among your customers. Do they ask about it because they could not find the information on the website?    See the True Value of Your AI Chat Ever wondered how much time your AI Chat is saving you? Wonder no more! Our enhanced dashboard now includes the "Work Hours Saved" metric, quantifying the valuable time freed up by our AI Chat. You'll be amazed to witness the tangible impact and efficiency gains brought about by our technology.Supercharge Your Marketing Strategy and Customer Communication  Empower your marketing team with invaluable insights into customer preferences through our Intent Trends Dashboard. This Dashboard will help you analyze trends across customer questions, providing insights into the most popular and relevant intents. With just a few clicks, you can select a specific time period and discover which intents are currently trending. Deciding to filter by the last 1000 messages will allow you to focus on recent interactions to understand the latest trends and customer interests. Let’s say you are organizing a live concert or a big game, and you need to react in seconds to what is happening at the venue.  Enjoy a Seamless User Experience  We understand the importance of a user-friendly interface, and that's exactly what we've delivered. Our new dashboard boasts an intuitive design and improved layout, making navigating and locating the information you need a breeze.  Visual reports are now easier to comprehend, as chart data can be expanded for comprehensive insights, allowing you to effortlessly prepare reports that showcase the true value of your bot's performance.Level 1Level 2Ready to empower yourself with real-time insights and actionable data that guide you toward success? Whether you're a marketing guru, a ticketing mastermind, or an operations wizard, our dashboard is tailored to meet your needs.

"We’ve changed the game." That's the consensus from our recent webinar, which covered fan engagement, data, and business operations in the complex world of college athletics. The webinar featured conversations with Jonathan Eaton from Mississippi State University and Andrew Schoepfer from Providence College. They shared their insights, experiences, and the benefits their teams have received from tech solutions. These details might inspire new strategies for your own team. But what does all of it look like in practical terms, and how can you bring that advantage to your team? Here's a quick look at some of the ideas discussed. Distinct Challenges: Urban vs Rural Athletics Providence and Mississippi State are shaped by their distinctive geographic contexts. Providence College, located in Rhode Island, operates in a market saturated with professional sports. Their smaller department competes for fan engagement and ticket sales with iconic franchises like the New England Patriots and the Boston Red Sox. For Providence, differentiating their college athletic program and keeping it attractive to fans amid these "big dogs" is a key challenge. On the other hand, Mississippi State University is nestled in the rural town of Starkville, MS. A significant portion of their fan base travels long distances to attend games, creating a unique set of logistical challenges to ensure a smooth fan experience. For Mississippi State’s larger department, maintaining fan loyalty and ensuring game attendance can involve addressing travel-related questions and concerns.  Shared Strategies: Modern Solutions for Fan Experience Despite their contrasting contexts, both Providence and Mississippi State found common ground in leveraging modern tools to address their unique challenges. Schoepfer from Providence spoke about the value AI Chat has added to their operations, especially with staffing: "AI Chat became that reliable employee with all the knowledge needed to answer fans’ questions." Likewise, Eaton from Mississippi State praised Live Chat's contribution to their fan engagement strategy, saying, "Being able to advance a person from talking with the chat to now talking directly with a live person within the same chat is golden." Interesting Takeaways Mississippi State's implementation of AI Chat data led to: The unexpected discovery of fan interest in softball tickets, sparking internal consideration of turning softball into a ticketed sport. The realization that their mobile app's benefits were not fully grasped by fans, prompting a goal adjustment for 2023 to include initiatives focused on the mobile app. Providence College's use of AI provided beneficial outcomes: AI Chat effectively increased ticket sales and collected important data on fan behavior. Additional AI solutions helped them assess the market pricing for specific seats in their arena. This allowed for price adjustments, which further boosted their overall revenue. By strategically integrating AI and other tech solutions into their business practices, both colleges have seen significant improvements in fan experiences and operational efficiency. Conclusion These insights are just the tip of the iceberg. There's a wealth of knowledge waiting for you in the full webinar. See firsthand how these pioneers in college athletics are fearlessly navigating the challenges of their industry. Leveraging technology and data, they've both found effective strategies to enhance fan engagement, streamline operations, and make data-driven decisions. Learn more about their goals and gain insights from the full webinar below.

As a leading conversational AI platform for the sports, entertainment, and tourism industries, Satisfi Labs offers integrations with many technology providers to ensure that our product provides the most value. We integrate with popular CRM systems like Salesforce and Microsoft Dynamics, CMS systems like Simpleview and Carbonhouse, and platforms like Statmuse and Kipsu. Attentive, a leader in conversational commerce, is the latest addition to that list. This collaboration allows us to introduce an innovative outbound SMS integration to our platform. You can now connect Attentive with Satisfi Labs to forward all SMS messages received from a subscriber to the Satisfi Labs platform. It allows Satisfi’s AI Chat or Live Chat to reply back to customers directly through SMS after receiving a text message from an Attentive campaign. In this article, we will explore the use cases of outbound and inbound capabilities of the SMS channel, which will transform customer interactions across different industries.Outbound SMS: Unlocking the Power of SMS Marketing Attentive lets you reach customers directly via personalized text messages, delivering promotions and event announcements. With a superior open rate (98% compared to email marketing), SMS guarantees prompt attention. Here are a few examples of how clients from the sports, entertainment, and tourism industries can use outbound SMS campaigns: Pro sports  Send exclusive SMS promotions for early ticket access and merchandise discounts to season ticket holders, or send game-day updates and reminders to all fans. Museums, zoos, and attractions  Use SMS to promote special exhibits, educational programs, and offer discounts. Venues  Use SMS to promote concerts, sporting events, and other large-scale events. You can also use SMS to send out reminders about upcoming events, offer ticket discounts, and encourage guests to arrive early.Inbound SMS: Empowering Outbound Campaigns with Instant Responses Satisfi’s inbound SMS capabilities allow customers to connect with your business through SMS, providing them with a convenient, round-the-clock support experience. The seamless connection between Attentive and Satisfi Labs ensures that no customer inquiry goes unanswered.AI Chat to the Rescue When customers respond to an outbound SMS from Attentive with a question, Satisfi's AI Chat takes over, providing timely and helpful responses. Powered by advanced conversational AI technology, AI Chat delivers automated, relevant, and personalized answers, enhancing the customer experience and fostering loyalty. You can choose between a native SMS conversation or redirecting customers to AI Chat's web version, offering additional functionality, rich content, ticket commerce directly in-chat, and more. Here are some use cases when outbound SMS to AI Chat is a necessary transition. Pro sports Pro sports teams can leverage Attentive's outbound SMS capabilities to send exclusive promotions and discounts to season ticket holders. Customers can then engage with the AI Chat to inquire about ticket types and discounts, which will lead to a purchasing decision. Zoos, museums, attractions Attentive's outbound SMS can be used to send reminders about upcoming visits and encourage visitors to leave reviews. The AI Chat can answer the follow-up inquiries about the venue hours, food & beverage, and specific ticket options. Venues With SMS outbound reminders about upcoming events, venues can inform subscribers about start times, special offers, and any last-minute changes. AI Chat can assist with questions about parking, entry requirements, and VIP passes, ensuring a smooth and enjoyable event experience.Live Chat to the Rescue When using the Attentive and Satisfi Labs integration, there may be cases where outbound outreach via SMS triggers more complex or specific customer queries. Satisfi's Bridge Live Chat comes into play in such situations, allowing businesses to seamlessly transfer the conversation to a live person for personalized assistance. Here are some use cases where Live Chat shows the most value: Complex Inquiries. If a customer asks a detailed question or requires in-depth assistance beyond what the outbound outreach and AI Chat can provide, the conversation can be seamlessly transferred to a live agent via Satisfi's Bridge Live Chat. Sales. When customers express interest in making a premium purchase such as group ticket or suites, live agents can take over the conversation to provide recommendations, answer specific queries, and guide customers through the buying process. Complaint Resolution. If a customer raises a complaint or expresses dissatisfaction, the live chat feature allows for immediate intervention by a human agent.  The integration of Attentive and Satisfi Labs provides a 360-degree solution for businesses within the SMS channel. To learn more about how Satisfi Labs can help you improve customer engagement, deliver exceptional service, and drive revenue, all by utilizing SMS, please reach out to us using the form below.

Combining our patent-pending Context NLP with Generative AI capabilities isn't a transformation but an acceleration of what our Answer Engine platform has been doing all along

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Managing online conversations using email, the website, and social page channels? Tired of constantly checking it separately, while risking losing revenue-generating requests?

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